I refuse to die for Ikea (more from the Ikea Wikipedia site):
"A new store opened in Edmonton, North London at midnight on 10 February 2005. It attracted over 6,000 visitors owing to huge opening discounts in the first three opening hours and resulted in a number of casualties as people were crushed in the rush to get into the store. The store was closed after only 30 minutes (because of the large number of customers there were inadequate security staff and police). The store was re-opened at 5pm on 11 February 2005 with no additional incident.
In Saudi Arabia three people were crushed to death in September 2004 when IKEA offered a limited number of free $150 vouchers."
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